Copywriting & Brand Stratgey  

Red Clay Hot Sauce 
Chef-led hot sauce brand
Brand strategy & language
Website copy
*With Outline

Penny Linn
Modern needlepoint tools & education
Brand strategy & language
Website copy
*With Outline

The Karpel Group
LGBTQ+ marketing & publicity services 
Brand strategy & language
Website copy
*With Outline

Buru
Women’s fashion retailer
Website copy
*With Outline

Azure Road
Sustainable lifestyle platform
Website copy
*With Outline

Soprana Rooftop Cucina
Asheville, NC, restaurant
Website copy
*With Outline

Party Of Snacks
Thai-inspired snack brand
Brand strategy & language
Packaging copy
*With Outline

Short Court
Heritage racquet sports brand
Brand strategy & language
Website copy
*With Outline

Patrick Properties Hospitality Group
Historic venues & event planning 
Website copy
*With Blue Ion

Art of the Entry
E-commerce design brand
Brand strategy & language
Website & marketing copy 

One World Health
Sustainable healthcare nonprofit
Editorial & social planning
Brand strategy

Minnow Swim 
Kids’ swimwear retailer
Website & marketing copy 

Raven Roxanne x Jane Pope: Falling Tulips
Artist collaboration & collection
Campaign language

Garden & Gun
National Southern lifestyle magazine
Brand strategy, copy, & collateral for Fieldshop & the Garden & Gun Club (retail & dining offshoots)

The Grahams
Nashville Americana duo
Refreshed artist bio